Reserve your ticket for the next Builder
Hands-On Coaching That Transforms Your Business.
THE 2 DAY BUILDER
2 days can change your business.
And even your life.
A high-performance, high-immersion, in-person training where you’ll master leadership, sales, and financial operations—all in real time, using real numbers.
Next 2 Day Builder starts:
November, 2025
What is The Builder?
The Builder is our most impactful in-person training—an intensive, hands-on, and interactive experience designed for business owners who want to take their trade business to the next level.
What's Included?
Leadership Training
Become the Leader Your Business Needs
Your team is a reflection of your leadership. During The Builder, you’ll develop the skills to motivate, manage, and lead with confidence.
You’ll learn how to set clear expectations, create accountability, and build a team culture that drives results. Great businesses aren’t built on talent alone—they’re built on strong leadership, and we’ll show you how to level up.
Value Engine Sales Training
Sell with Confidence & Close More Deals
Sales isn’t just about pitching a price—it’s about communicating value. The Value Engine Sales Training teaches you how to price jobs correctly, explain your worth to clients, and close deals without racing to the bottom.
Stop competing on price alone and start winning work because of the value your business provides.
Deep-Dive Financial Workshop
Get a Grip on Your Numbers & Make Smarter Decisions
Most trades business owners struggle with pricing, job costing, and knowing if they’re truly profitable. At The Builder, we work through your actual numbers in real-time using the TruePros Calculator.
You’ll leave with a crystal-clear understanding of your overhead, pricing strategy, and what it really takes to make a profit. No more guessing—just real financial control.
100+ Page Playbook
Your Custom Roadmap to Success
Forget cookie-cutter templates. Throughout the training, you’ll be actively building a personalized, 100+ page playbook designed for your business.
This is your step-by-step guide to improving operations, leading your team, and increasing profitability. It’s not theory—it’s your real action plan, shaped by what you learn at The Builder.
A Community of Like-Minded Pros
Surround Yourself with Business Owners Who “Get It”
The people you surround yourself with matter. At The Builder, you’ll be learning alongside high-performing trades business owners who are just as driven as you.
The networking alone is worth the price of admission—you’ll walk away with connections, support, and a network of business owners who share your mindset and goals.
2-Day Options:
$899 - Single Pass
$1599 - Double Pass
Seating is limited! Reserve your spot now.
This Isn't Just Another Seminar
How it's different:
- This isn’t a boring business seminar. You won’t sit through lectures or listen to generic advice. The Builder is full immersion—interactive, high-energy, and designed for action.
- Real numbers, real strategies. You’ll use the TruePros calculator to dive into your company’s actual financials and pricing.
- You leave with a complete game plan. The 100+ page playbook you build during this event is designed specifically for your business, your team, and your success.
Builder is for you if:
- You’re tired of trial-and-error and want to master business fundamentals that actually work.
- You learn best by doing, not by sitting through lectures.
- You want real-time coaching and feedback on your numbers, leadership, and sales strategies.
- You’re serious about building a more profitable, scalable business.
You Can't Afford NOT Attending
$899 - Single Pass
$1599 - Double Pass
"Now I’ve been able to become razor sharp on what we can focus on and what we should stay away from.
The real breakthrough has been gaining more bandwidth to chase opportunities and plan strategically.
By restructuring and leaning on subcontractors where needed, we’ve been able to keep things moving forward and continue to grow, both skill-wise and revenue-wise."
- Steven Carlin
Owner, Stache's Fabrication
STILL GOT QUESTIONS? WE GOT YOU!
Frequently Asked Questions
What exactly is The Builder?
The Builder is an intensive, hands-on business training event for trades business owners who are serious about growth. Over two or three days, we dive deep into leadership, sales, financial operations, and business strategy—using real numbers, real tools, and real-time coaching.
How is this different from a typical business seminar?
This isn’t some sit-in-your-seat, take-notes, and hope-it-works-later seminar. The Builder is full immersion. You’ll work through your actual numbers, create a custom business playbook, and practice real strategies that you can implement immediately.
Who is The Builder for?
It’s for trade business owners and decision-makers—whether you're a solo operator, have a small team, or are growing fast. If you want to get control of your pricing, build a stronger team, and create a real game plan for scaling your business, this is for you.
Where is The Builder held?
We change the location each year to make it more accessible. We rotate between East Coast, West Coast, and Midwest to give more tradespeople the chance to attend. Check the latest details for upcoming event locations.
How long is the event?
The Builder is a 2-3 day live training event, packed with leadership development, sales strategies, financial deep dives, and real-world coaching. Be ready to put in the work.
Can I bring a business partner or team leader?
Absolutely. We offer single and double passes so you can bring a partner, manager, or key team member with you. That way, you’re not the only one bringing the lessons back to your company.
What do I leave with after The Builder?
You’ll walk away with:
✔ A 100+ page custom playbook built specifically for your business
✔ A clear, actionable plan to improve leadership, operations, and sales
✔ A deep understanding of your finances using the TruePros Calculator
✔ Connections with other trades business owners who are serious about growth
What should I bring?
Bring a notebook, your business numbers, and an open mind. We’ll provide the training materials, playbook, and all the tools you need to start making changes immediately.
How is The Builder different from Boot Camp?
The Boot Camp is an online 12-week group coaching program designed to build your foundation in business strategy, finances, and leadership.
The Builder is a live, hands-on, in-person immersion experience where you work on your business in real-time, alongside Josh, Greg, and other like-minded business owners. If Boot Camp is the foundation, The Builder is the intensive workshop that fast-tracks your results.